How to Unlock Your Inner Superhero

You, yes you, the holistic practitioner reading this blog… are a superhero. Really. Ok, don’t believe me yet? That’s fine. I think I may have to change my slogan to “I turn Holistic Practitioners into Superheros in High Demand”. Maybe that’s a little too cheesy? How about if we just turn you into a heart-centered…

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Does fear have to be crippling to be an issue?

Ask any of my clients, friends, colleagues, acquaintances… or even my wife. They’ll tell you that I LOVE to talk about FEAR. Fear is a big issue when it comes to building a holistic practice and understanding your fears is critical, in my humble opinion. But what if “fear” isn’t the big bad wolf we all…

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What is “heart-centered marketing”?

In the world of marketing, there are dozens (probably hundreds or even thousands) of gimmicks to “get a fool to part with his/her money”. That’s the way a lot of so-called marketing experts and gurus look at it. “What’s the fastest, easiest, and cheapest way to get someone to give me their money?” I’m not…

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My Confession

I know that confessions can sometimes feel embarrassing and other times feel cliche. But, I wanted to share this with you because it has always been important for me to be authentic. This isn’t just a “life opinion”, though. My intention for authenticity is about getting to the juiciest, most real, most accurate moments of…

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Belief Addictions That Keep You Struggling

(Disclaimer) I’m not a psychologist or therapist so please take all of this as opinion and observation from the perspective of working with Holistic Practitioners and not a clinical, medical, or psychological diagnosis. The word addiction and the suggestion that you might be struggling with one can feel a bit abrupt. After all, you’re a…

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Stop Scaring Clients Away With Your Introductory Session

As a Holistic Practitioner, you constantly need new clients. Most of you use some form of introductory session. Maybe it’s free. Maybe it’s lower cost. Maybe you just start working. If you’re like most Practitioners you want to show your potential new client how good you are and demonstrate the effectiveness. But are you doing…

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Are S.M.A.R.T Goals Actually Stupid?

If you do a little research you’ll find lots of information about goal setting and why it’s important for you and your business. You’ll discover benefits like “Clearer Focus”, “Easier Measurement of What You Do”, and “Effective Use of Time.” Of course, those are all good things and important benefits. You’ll also find a lot…

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How to Create More Ease in Your Marketing in 2017

One of the biggest complaints from Holistic Practitioners is that marketing is confusing and a lot of work. One massage therapist told me a story of hundreds of dollars spent on advertising and hours of work done to attend an event… all with little or no results or new clients to show for it. Honestly,…

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